Matt Damon and CRO, Floki Inu (FLOKI), the Seesaw Protocol, and Why Cryptocurrency Advertising is Important
On January 12, 2022, actress Reese Witherspoon tweeted, “In the (near) future, everyone will have a parallel digital identity.” Avatars, cryptocurrency wallets, and digital goods will become the norm. Do you have any plans for this? ” While there was no explicit advertising partnership with a specific cryptocurrency, Witherspoon’s tweet was a clear endorsement of the crypto sphere, NFTs, and the larger metaverse as a whole. Many new cryptocurrencies, including Seesaw Protocol, will hope to capitalize on these endorsements in 2022. (SSW).
This statement comes just days after Matt Damon partnered with crypto.com (and, by extension, their native token CRO) to promote the cryptocurrency listing platform. Damon says in a controversial TV commercial, “History is filled with almosts—with those who almost adventured, who almost achieved…then there are others—the ones who embrace the moment and commit.” “Fortune favors the courageous.”
Damon’s involvement with cryptocurrency is the latest in a long line of endorsements and collaborations. Elon Musk and Dogecoin are two of the most well-known public endorsements of cryptocurrencies (DOGE). Tesla’s founder has long been fond of Dogecoin, tweeting as recently as December 2021, “Tesla will make some mercy buyable with DOGE and see how it goes.” Almost every time Musk tweeted about Dogecoin or talked about it in public, the price went up.
Matt Damon’s collaboration with crypto.com has not produced the same results for the site itself or for CRO. Total site visits are down, and CRO has dropped by up to 16% in the last seven days. The Damon campaign comes just months after crypto.com paid over $700 million to rename The Staples Center in Los Angeles “The Crypto.com Arena.”
Floki Inu (FLOKI) has also spent a significant amount of money advertising on the London Underground and approximately 300 London buses. FLOKI’s creators have also signed a contract to appear on several billboards throughout Los Angeles. Throughout the end of 2021, US cable and Facebook ads have also appeared. FLOKI increased by over 600% after the launch of this viral advertising campaign.
Seesaw Protocol Pre-Sale Attempts to Avoid Crypto Advertising Pitfalls
Seesaw Protocol (SSW) is one of the most notable new cryptocurrencies set to launch in 2022, and, like the coins discussed above, advertising will be critical to its success. SSW will try to avoid Ethereum MAX‘s actions (EMAX). EMAX said it was a new cryptocurrency that would change the game and worked with famous people like Floyd Mayweather and Kim Kardashian.
These celebrities were sued in California, in a class-action lawsuit filed on January 7, 2022. The lawsuit accuses EMAX and its creators of devising a “pump and dump” scheme in which they use celebrity endorsements and viral advertising to quickly boost the price of their cryptocurrency and then sell, or “dump,” large amounts of the asset for a large profit. The creators of EthereumMAX have denied the allegations.
Despite the need for advertising, the utility of Seesaw Protocol speaks for itself. SSW will act as a blockchain bridge, allowing users to conduct cross-chain swaps and transactions with Polygon (POLY), Ethereum (ETH), and Binance Smart Chain. The Seesaw Protocol (SSW3% )’s buy fee and 5% sell fee will be advantageous to its holders. The buy fee is given to existing investors, and the selling fee is paired with BNB and added to PancakeSwap’s liquidity.
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