Starbucks is planning to launch an NFT-based loyalty program. Using Polygon’s Blockchain
Technology, Starbucks Odyssey will enable customers to purchase digital collectible stamps in the form of NFTs that provide benefits and immersive experiences.
Starbucks (SBUX) plans to use Polygon’s blockchain technology to launch a loyalty program based on non-fungible tokens (NFT).
From Starbucks Odyssey, customers will be able to buy and earn digital collectible stamps in the form of an NFT, which will give those benefits and immersive experiences.
Polygon’s proof-of-stake network, a scaling tool that sits on top of the Ethereum network, will be used to build the program. Applications running on Polygon and other scalers can avoid some of the high costs and slow transaction speeds caused by Ethereum’s main network congestion.
Starbucks hinted at a Web3 experience in May, when it announced plans to launch a series of NFT collections that would provide “unique experiences, community building, and customer engagement.”
Customers can now sign up for a wait list in order to gain access to Starbucks Odyssey.
MATIC, Polygon‘s native token, did well after Starbucks’ announcement. At the time of writing, it was trading at $0.93, up 3.37% on the day.